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Question types in AI moderated studies

AI moderated studies gather in-depth insights on concepts, prototypes, and more through open-ended conversation and hands-on tasks. Sessions are continuously recorded, and you can combine question types to collect exactly the information you need.

Note: You can combine any of the question types below in the study itself (on the AI moderator tab). However, only multiple choice questions can be used in the screener portion (on the Screener tab) when auto-recruiting participants.

Question type
Description

Talk out loud

Allow participants to provide a verbal answer that will be transcribed as part of their recorded response.

Two settings are unique to AI moderated studies:

  • Read verbatim: When on, the AI moderator asks your prompt exactly as written. When off, it may rephrase the prompt naturally while staying on topic.

  • Follow-up questions: Have the AI moderator ask follow-ups in response to the participant's answer.

Task (up to 5 per study)

Ask participants to complete a specific task on a live website or within a prototype.

Note: If you choose not to require the Chrome extension for your study, limited task data will be available during analysis. For more information, see Manage participant experience in an AI moderated study.

This question type works similarly to how it does in other study types, but only the following settings are available in AI moderated studies:

  • Self-reported completion: Presents the participant with a Yes/No question asking whether they were able to complete the provided task.

  • Privacy blur: Blurs the participant’s screen during the task. This protects participants’ personally identifiable information (PII) during studies. For more information, see Privacy blur.

  • Follow-up questions: Have the AI moderator ask follow-up questions in response to the participant's answer. For more information, see Add questions to an AI moderated study.

Note: Follow-up questions for Task questions are only based on the participant's spoken response. The AI moderator cannot see any action taken by the participant on their screen.

Provide participants with a question/prompt and a list of options to choose from.

Scale

Have participants rate how they feel about a statement on a predefined scale. You can customize the Start value and End value with your own labels.

Question limits

AI moderated studies support:

  • A maximum of 5 Task questions.

  • Up to 30 questions total (excluding Multiple choice and Scale questions).

For help building your study, see Add questions to an AI moderated study.