Knockout questions

Recruiting for missions, you want to find people who fit your research needs as closely as possible. To help, you can use knockout questions to eliminate applicants if their answers don’t line up with what you’re looking for. For example, let’s say you’re looking for participants who exercise at least three times a week. You can use a knockout question to disqualify applicants who indicate they exercise less frequently.

How do knockout questions work?

When building a screener or mission, you’ll add knockout questions and select which answers are acceptable (May select) and which are not (Knockout). These questions are then presented to applicants first so they can find out as quickly as possible if they do not qualify. When an applicant selects an answer you’ve marked Knockout, they are sent to the end of the screener or mission and don’t count toward your total participants.

Applicants disqualified by knockout questions won’t show in your final results, but you can view how many people were disqualified by each question from within your screener or mission. For more information, see Programming insight.

Knockout questions in screeners

When building a screener, you’ll add knockout questions on the Screener tab.

To add a knockout question to a screener:

1. Navigate to the Screener tab of your screener.
2. Click + Add knockout question in the builder or in the left sidebar.
   
   
3. Select Multiple choice. (Or, select Add from question bank to add a question you have saved. For more information on saved questions, see Question banks.)
   
   
4. Enter a Prompt.
5. Enter your answer Choices.
6. Select Knockout beside the answers you want to disqualify applicants.
   
   
7. Click Done.

Now, once you launch your screener, applicants who select answers you’ve marked Knockout will be disqualified and sent to the end of your screener.

Knockout questions in usability tests and media surveys

When building a usability test or media survey, you’ll add knockout questions on the Screener tab.

To add a knockout question to a usability test or media survey:

1. Navigate to the Screener tab of your mission.
2. Click + Add beneath Screener questions in the left sidebar.
   
   
3. Select Multiple choice. (Or, select Add from question bank to add a question you have saved. For more information on saved questions, see Question banks.)
   
   
4. Enter a Prompt.
5. Enter your answer Choices.
6. Select Knockout beside the answers you want to disqualify applicants.
   
   
7. Click Done.

Now, once you launch your mission, applicants who select answers you’ve marked Knockout will be disqualified and sent to the end of your mission.